Sleep Better. Feel Better. Entertain enter.
If you have the same prices, same merchandise and are relatively the same distance away from the consumer you have to find ways to encourage customers to choose your store. Big chains have been turning to “Retailtainment”. (The Raub Blog, 2014.) Arthur Watkins created the first company in the world that focus on Retailtainment for the bedding industry.
Arthur Watkins, Founder of Fill Station Group, LLC, sympathizes. Poor sleep is a serious quality of life issue that few people talk about – except Arthur, who won’t stop talking about it! It’s his passion. A career professional in the sleep products industry, Arthur has listened to his customers’ needs for many, many years. Then he gradually started to envision a new way to help them feel entertained and create a product that they can maintain for support and comfort.
Arthur worked relentlessly to develop the Fill Station® Pillow Kiosk – an easy, affordable way to offer his customers a custom pillow so they would sleep better – once and for all, and help customers to remain posture neutral with frequent Re-Fluffs and Adjustments. Custom Fill Station® Pillows are the answer for the retailer and customer. It offers parents and children a creative and fun experience, making their own unique pillow that is specifically designed to accommodate their personal sleeping style, pillow weight, thickness and comfort needs. Arthur created a new category for the mattress and furniture industry called Retailtainment.
How is the Custom Fill Station® Pillow Made?
The Fill Station® Pillow Kiosk allows you to build, refill, or remake your pillow, from scratch! The first time you build a Fill Station® Pillow, you select the size of your cotton pillow shell. Next, you choose your fillers. You may choose any combination of: Super Soft Poly Foam, Buckwheat Hulls, Shredded Memory Foam, Shredded Latex, and/or Goose Down Feathers – to create your custom level of support and comfort.
Additional options for your Fill Station® Pillow include the addition of the Outlast® Cool Pillow Cover*, to keep you cool throughout the night, and a Pillow Protector* to literally protect your pillow from germs, dust mites, allergens and other microscopic pests.
Also, don’t forget – with the purchase of each custom Fill Station® Pillow, you receive the FREE Fill Station® 5 Year Re-fluffing and Adjustment Guarantee so your pillow never goes flat!
*NOTE: Both the Outlast® Cool Pillow Covers and the Pillow Protectors are machine washable.
Fill Station Group, LLC’s mission:
To provide fully custom, affordable pillows that support a healthy spine. To ease head, neck and spine discomfort, and enhance sleep. To help generate healthy neck and spine awareness and habits – for a lifetime. To provide child-friendly interaction and excellent experiences with customers of all ages. To provide Licensees with an additional stream of revenue with relatively low overhead and attractive profit margins. Our formula is Traffic, Repeat, Sell More!™. The Fill Station Group markets the Fill Station Pillow Kiosk to drive traffic from a 30 mile radius of each kiosk location through social media. Once the customer builds their pillow, they become a registered subscriber for your kiosk. Your subscriber is email 4 times a year to come back to your store. When they visit your store often for re-fluffs and adjustments, this increases your odds to sell more mattresses and furniture to your subscriber over time.
Who is Fill Station Group, LLC?
Arthur Watkins founded Fill Station Group, LLC in close association with Mattress Inn, Inc, a unique concierge mattress retailer which he founded in 2007 and has been family-owned and managed ever since. That’s quite important because superior customer service is Arthur’s mantra.
The Fill Station® Pillow Kiosk is an innovative way to entertain and build custom pillows for your customers or patients in your showroom from medical offices. We help deliver highly targeted prospects to your business and help build a loyal customer base. The Fill Station Group LLC utilizes online technologies and creative online marketing strategies to attract additional new customers to your showroom with a variety of unique and fun ‘pillow-building’ events. Kids love them!
Growth Opportunity for Licensees
Fill Station® Pillow Kiosks are currently being offered as a licensed business; with mattress stores, hotels, furniture stores and chiropractic offices among the primary prospects. The Fill Station Group, LLC offers its Licensees the opportunity to transform part of their work space into a high-volume, highly memorable consumer experience that increases revenue, profitability and delivers repeat business. When customers have fun they tend to spend more money, they come back to the kiosk, and they tell their friends.
Licensees not only get the kiosk, but they also get the training and complete access to the unique marketing strategies and online events that continue to prove so successful. The Fill Station® Pillow Kiosk is an exciting way for chiropractors, mattress stores and other furniture retailers in particular to draw highly targeted traffic into their businesses and have loads of fun doing it.
If you’re interested in exploring the opportunity to become a Fill Station® Pillow Licensee, Click Here!
Call (844) 478-2846 ext 700 to make an appointment to visit our showroom.